The VERY FIRST Real Estate Marketing Piece EVER CREATED ...

In North America the very first recorded records of ?man? were the Paleo-Indians, it was right around the stone age?

Thanks to my countless hours of research, I discovered that there was a Paleo-Real Estate Agent?s remains also found, his name was ?kronk? (he had a stone chiseled name tag and his custom marketing pieces were discovered in a dig near Clovis, CA)?

Kronk was also the first recorded real estate trainer and created the FIRST marketing campaigns in the history of North American (again based on tablets and marketing pieces)?

Here is Kronks ?methodology? for real estate;? Kronk would deliver a chiseled stone tablet (approximately 3?5) to the cave of a ?prospect? with the words ?KRONK SELLS ? KRONK MOVES YOU?.

Kronk then showed up at the ?prospects? cave the following day, knocked the ?prospect? out with his club and then dragged them to a new cave?

Nothing has changed since the Stone Age?

Agents still operate under the ?trained? and ?conditioned? belief that sending a postcard and then showing up at a homeowner?s home unannounced will generate a listing or a buyer. Thanks to the decades of real estate training, systems, and methodological approaches to ?interruptive? marketing real estate agents operate under the assumption that doing MORE of this type of marketing will achieve more results.

In the late 90?s a book on permission based marketing and creating a relationship with a ?prospect?.? This book and its concepts have escaped real estate agents who still market under the assumption that door knocking, postcards, mailers and cold calling will produce results?

CLICK HERE ?for my PDF Report on permission based marketing campaign.

It takes the leap of faith to understand this very simple concept of ?interruptive? marketing, television is the MOST expensive form of marketing and thanks to the remote control and DVR?s NOBODY sits through and watches commercials anymore (I download without commercials).

It is about creating a ?relationship? with a homeowner or buyer and introducing yourself and creating credibility.? It requires follow up and ?touches? of educations to build your credibility to a new homeowner or buyer.

Objectively MOST agents are living and dying off of referral based marketing from a happy client or in other words a ?testimonial? that builds the initial relationship. Direct marketing is almost non-existent in today?s real estate market place.

Agents now blame the marketing trainers, brokers, and systems that claim that these approaches are successful, however they are outdated concepts. It is about adaptation to the market and marketing methods.

Adapt or Die?

Most real estate agents appear to be on the ?Titanic? and approaching the iceberg?

Most if not all will be out of business within the next year or so?

The basic trends indicate that MOST agents will be gone and it?s simply from not adapting to the marketing and working on default properties (short sales). It is from the lack of understanding and education on marketing that is effective. In today?s market, I don?t care how many postcards you send, how many doors you knock or phone calls you make?

THEY DON?T KNOW YOU!

Again, CLICK HERE and get my real report explaining my approach on PERMISSION BASED marketing and how to adapt to the market AND get up to 20 new listings per month with only 90 minutes of work twice a week.

Just expand your thinking and understand that there are NEW ways of doing business and it?s all based on ?permission? based marketing, being an advocate, and understanding the default market.

Source: http://honish.com/the-very-first-real-estate-marketing-piece-ever-created/

lsu crimson tide crimson tide dixville notch 2013 ford fusion lsu football lsu football